Agenda Sales Presentation Skills Training

Present like Steve Jobs

Agenda 4-Hour Sales Presentation Training

Overall Time	Duration	Content
00:00 – 00:10	10 min	Welcome & Introduction Training objectives & interactive format How participants will work with tools and each other
00:10 – 00:25	15 min	What makes a presentation boring vs. captivating? Group exchange with real examples
00:25 – 00:40	15 min	How the Brain Creates Attention (Pitch Anything) Croc brain, midbrain, neocortex — what each does Why the croc brain ignores “boring” input How presenters can feed the croc brain (adressing pain or rewards)
00:40 – 01:10	30 min	Framing a Presentation: Why, What, Who Understanding audience relevance in advance Pair exercise: framing a real professional topic
01:10 – 01:55	45 min	The Hero’s Journey as a Universal Presentation Structure (inspired by Resonate) Structure walkthrough & philosophy (“Be Yoda — guide the hero”) Case study: Steve Jobs (8-minute video + group discussion)
01:55 – 02:10	15 min	Exercise (Teams of 2): Applying the Hero’s Journey Create a 3-minute presentation Partner presentation + feedback (role switch)
02:10 – 02:25	15 min	Break
02:25 – 02:40	15 min	Plenary Exercise Two volunteers present a 3-minute Hero’s Journey Feedback from the audience and the trainer
02:40 – 03:00	20 min	Core Slide Design Principles for Sales Presentations What do you see first slide test Using one action colour to guide attention Gestalt principles (proximity, similarity, connection, common region) Best-practice slide examples Rule of 3 for images Alternatives to bullet points
03:00 – 03:20	20 min	The SUCC-Framework (based on Chip & Dan Heath) Simple – Unexpected – Concrete – Credible, the elements to draft memorable statements Application examples for sales
03:20 – 04:00	40 min	Final Q&A, Integration & Wrap-Up Reflections Key takeaways

Your Sales Presentation Trainer

Joern Steinz (MBA)

Joern Steinz has been working as an independent presentation coach and consultant since 2014. In his presentation skills training, he has refined and developed the hero’s journey as a universal framework for compelling sales presentations in hundreds of workshops. He now brings this experience into specialized sales trainings centered on the YodaSales presentation structure.

Mr. Steinz studied Business Administration in Aachen and Barcelona and subsequently worked as a consultant at Accenture, followed by more than five years at XING in the area of New Business Development.

Inquiry & Contact

We look forward to hearing from you

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00491755664329

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jsteinz@skillday.com

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Our headquarters are in Hamburg

Yoda Sales Training
Überseeallee 1
20457 Hamburg
Germany

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For companies across Europe & Dubai

We provide our sales training onsite in Denmark, Sweden, Finland, Norway, the UK, Poland, the Czech Republic, Slovakia, France, Italy, Spain, Portugal, Germany, Austria, Switzerland, Luxembourg, Greece, Turkey, and Dubai.

Excerpt from 600+ client references

Our customers and partners

Allianz, Audi, Bayer, Capgemini, DEG, Deutsche Bahn, Discovery Channel, DHL, E.ON, Ferrero, Giesecke+Devrient, Harvey Norman, Horváth & Partner, IP, Johnson & Johnson, Landesbank Oldenburg, Leica, Link11, Lufthansa, McKinsey & Company, Metafinanz, Navvis, Personio, Porsche, PwC, Ravensburger, RB, Robert Koch Institute, RWE, Sanofi, Saubermacher, Siemens, S-Kreditpartner, Telefónica, UTA, Vincotec, Vodafone, Volkswagen, Vienna Stock Exchange – as well as numerous agencies, trainers, coaches, and consultants.